What made this program different from other similar offerings available in the market is that we go beyond the creation of a project plan. Every module requires a plan to be fully executed where completion within the time frame given is a must. We combine online e-learning access, hands-on activities, and consultations via webinar or face-to-face sessions.
Janette Toral is a recognized, multi-awarded e-commerce and e-learning specialist in the Philippines. She is the author of the DigitalFilipino: An E-Commerce Guide for the eFilipino, DigitalFilipino E-Commerce Workshop, Philippine Internet Review, and Blogging from Home.
Janette Toral is offering this program to help fulfill her advocacy in supporting 100 E-Commerce Start-Ups from all over the country.
Module 1: E-Commerce Site Launch
- Develop a business model, project plan, financial plan, and business registration process.
- Content build-up (products, services, suppliers, partners, policies)
- Platform build-up (e-commerce system, payment integration, logistics, distribution)
- Internet marketing and advertising program
- Community development
- Performance monitoring
Module 2: E-Commerce Marketing and Operations
- Review e-commerce business operations and enhance current business model.
- Develop a digital marketing campaign and implement it.
- Improve website usability and speed.
- Improve tracking parameters, and monitor conversion.
Module 3: E-Commerce Consulting as a Service
- Package e-commerce site build-up services.
- Digital marketing services offering.
- Customer and community engagement services.
- E-Commerce Site maintenance
- Customer support management